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Profit Boss® Radio - THE Podcast for Women and Money

Profit Boss® Radio is for female entrepreneurs who are ready to master their profits and grow their net worth. Hilary Hendershott is a CERTIFIED FINANCIAL PLANNER with more than two decades of experience as a wealth manager. She’s also a Profit First Professional, NBC’s “Investor’s Voice of Reason”, Investopedia Top 100 Financial Advisor 4 years running, and a TEDx speaker with her own personal experience of making money mistakes before multi-million-dollar success. Get the latest insight on commanding profits in your business, growing your money, investing insights, and money mindset shifts. Want to learn how to rewire your thinking about money? Learn about Hilary’s Money Operating System®. Let Hilary and her guests’ expertise guide you with real, actionable insight. No matter your history or money mistakes, you can be a Profit Boss® starting today. Subscribe to Profit Boss® Radio wherever you find your other favorite podcasts. Warning: you may find it irresistible to give this show a five-star rating!
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Now displaying: 2022
Mar 1, 2022

Welcome to episode 206 of Profit Boss® Radio! In this classic episode from the archives, we’re talking about how to stop struggling with chronic debt–no matter how insurmountable it might seem.

So many of us struggle with managing debt. Our homes, lives, and budgets can feel totally out of control. To all the moms out there, I know how easy it is to get caught up in all the things that need to get done every day and not even realize that we’re allowing massive deficits to pile up. Financial security suddenly feels out of reach to the point where you just want to snap your fingers and wish it all away.

This exact scenario played out for today’s guest, Lauren Greutman. Lauren is a consumer savings expert, author, and spokeswoman who works to help busy moms create financial freedom for their families.

She’s been featured on the Today Show, the Rachael Ray Show, Nightline, Good Morning America, Fox & Friends, and WNBC. She’s also the author of The Recovering Spender and Insufficient Funds: One Woman’s Journey Out of Debt and Into Financial Freedom.

If you’re ready to finally get your head above water, put your money problems in the rearview, and stop letting your credit cards control your life, you’re going to love this episode.

Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • Discover how Lauren and her husband, Mark, finally acknowledged the reality of being $40,000 in debt and what steps they took to turn it all around.
  • Lauren shares how she and her husband slashed their grocery bill — they went from spending $1,000 a month to just $250 (and she fed her family on $50/week for 2 years!)
  • What a comprehensive budget is and why it should change every month.
  • Why Lauren’s book, written to a spender, from a spender, is unique in the financial book world.
  • Lauren’s top tips to live a happy, fulfilled and debt-free life.

Show Notes

To get access to the full show notes, including all the resources mentioned, visit https://hilaryhendershott.com/lauren-greutman-recover-from-being-an-overspender

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Feb 22, 2022

When we grow up around wealthy people who aren’t happy, it can be extremely difficult for us to care about money at all until it’s too late. Once that happens, it can put us at a significant disadvantage as we struggle to find fulfillment in our lives later on.

Today’s guest, Kimberly Ann Johnson, learned this the hard way. She’s a bodyworker, somatic experiencing practitioner, yoga teacher, postpartum advocate, and a single mom. She does hands-on work in integrative women’s health and trauma recovery and has written about her experiences in her books, Call of the Wild: How We Heal Trauma, Awaken Our Own Power, and Use It For Good and The Fourth Trimester. On top of all of that, she’s also the host of the Sex Birth Trauma podcast. 

Rejecting money and capitalism altogether may feel like a radical stance early in life, but it rarely gives us the power to live happily on our own terms. And today, we’ll be talking about how to live a financial life that’s courageous, effective, and in alignment with your views and goals.

In this conversation, we talk about how rare it is for adults to change their minds about anything, let alone money, and how Kimberly came to some crucial conclusions on her own. You’ll also hear about my Ignite Investing® program, which you can learn more about at igniteinvesting.com.

If you’re ready to embrace new perspectives, heal from trauma, let go and get closer to becoming your true self, I know you’ll enjoy this episode.

Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • How Kimberly’s business is currently structured to pay her.
  • Why money and sex both require women to deal with shame, shadow material, and intergenerational behavioral patterns.
  • How trying to resist forces, including capitalism, keeps women stuck and disempowered–and how to embrace spending money without obsessing over material things.
  • The incredible things that happen when generational financial dependency ends.
  • How to rethink your relationship with money, do good, and help people along the way.

Show Notes

To get access to the full show notes, including all the resources mentioned, visit https://hilaryhendershott.com/kimberly-ann-johnson-resolving-childhood-money-resentments

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Feb 15, 2022

Welcome to episode 204 of Profit Boss® Radio! It goes without saying that most small business owners don’t love their numbers. To make matters worse, they often struggle to decode exactly what their numbers are telling them. This disconnect can make it hard to know what should be on your calendar next week, next month, and next quarter to drive more profits!

In this classic episode from the Profit Boss® Radio archives, I’m joined by Danielle Hayden. She’s the CEO and Founder of Kickstart Accounting and host of the Entrepreneur Money Stories Podcast. After 10 years working as a CFO, she realized that her passion was to help women entrepreneurs do something unexpected. Now, she’s laser-focused on guiding them to understand their finances to grow their businesses and become more profitable. 

In this conversation, Danielle and I discuss how business owners can make sense of their books to grow smarter, not harder. You’ll learn why entrepreneurs need more than a bookkeeper to create the sustainable wealth they deserve–and how to get the financial analysis and education you need to build a business and live life on your terms. 

If you’re ready to take a deep dive into your finances and make sense of your books once and for all, today’s episode is for you! 

Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • Secrets to effective money management for service based AND product based businesses.
  • The reason why women constantly struggle to pay themselves from their businesses.
  • The important connection between understanding your financial numbers and achieving profitable growth.
  • How to evaluate financial underperformance and determine if it’s time to reevaluate a business model.
  • Why you should not be emotionally attached to an unsuccessful business and how doing so can be financially devastating.
  • The PGAs (formerly known as KPIs) I use to understand where to focus my energy and make sure my online service business is growing.
  • What business owners should be paying themselves, and how payouts should work.
  • Why you should have custom tools to measure the financial health of your business.

Show Notes

To get access to the full show notes, including all the resources mentioned, visit https://hilaryhendershott.com/danielle-hayden-secrets-to-understanding-your-books

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Feb 8, 2022

Welcome to episode 203 of Profit Boss® Radio! In this episode, we're talking about how to use a powerful and proven methodology to drive profits. And I'm thrilled to have Mike Michalowicz joining me today to share his insights on how to transform your business into a money-making machine.

Mike is a bestselling author, a serial entrepreneur, and the creator of the Profit First system, which teaches business owners why profit should always come before expenses. And in September 2021, he released Get Different, providing entrepreneurs with the tools to stand out in any market.

The Profit First system is used by hundreds of thousands of companies across the globe, including my own. With so many entrepreneurs struggling to pay themselves, Profit First provides a scalable, sustainable way to build a life and a company–and embracing this methodology can change your life. As a Profit First certified coach, I'm proud to say that we teach Profit First as a part of our coaching program.

If you're ready to equip yourself with the tools to transform how you build your business and generate more profit, you're going to love this conversation.

Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • How losing everything he had as he failed to launch 10 companies simultaneously inspired the Profit First system.
  • Why you don’t need to be able to read a cash flow or income statement to utilize Profit First.
  • The difference between leveraged debt and ignorant debt.
  • Why almost every business owner spends at the exact same rate as they earn–and how to reduce your operating expenses without compromising your business.
  • How you can use the Profit First system to quickly get a sense of what your accounts should look like and how to roll it out.
  • How you can use the DAD (Differentiate-Attractive-Direct) framework to differentiate yourself and stand out in any market.
  • What happened to Mike when his first book, The Toilet Paper Entrepreneur, flopped–and the unconventional strategy he used to take it from zero to 100,000 copies sold.

Sign Up For Hilary’s Masterclass

Make 2022 Your Most Profitable Year Yet by joining Hilary as she hosts a FREE online Masterclass each day from February 22nd to February 25th at 11AM PT/2PM ET.

Save your seat today by visiting Make 2022 Your Most Profitable Year Yet.

Show Notes

To get access to the full show notes, including all the resources mentioned, visit https://hilaryhendershott.com/mike-michalowicz-profit-first

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Feb 1, 2022

Welcome to episode 202 of Profit Boss® Radio! Today, I'm sharing another timeless episode from the Profit Boss® Radio archives with one of my most popular and commented-on episodes ever. I had the privilege of speaking with world-renowned economist and author Dan Ariely. Dan is a Professor of Psychology and Behavioral Economics at Duke University. He's a three-time New York Times bestselling author, the co-creator of the Center for Advanced Hindsight, a two-time TEDx speaker, and the creator of a documentary called (Dis)Honesty - The Truth About Lies.

Among the many great insights that Dan shared in this episode, you'll learn about the psychology behind why good people with good intentions–and how women in particular–make the same financial mistakes over and over again.

We'll also discuss the surprising reasons why money problems might not be your fault, how social norms and new technology encourage us to spend more and think less, and what you can do to build more wealth and make better financial decisions. Are you ready, Profit Boss®?

Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • What stops people from thinking rationally about money and what they can do to maximize GOOD decisions.
  • Dan’s theories about what makes women financially challenged.
  • Social norms for women that may impact their lack of involvement in the stock market.
  • The role behavior modification can play in powerfully addressing the looming retirement crisis.
  • How something as arbitrary as our Social Security number convinces us to pay a premium for something, whether it’s a book or a share of a stock.
  • The things in the world designed to make it hard to think about money, including mortgages, interest rates, savings, and pleasure.
  • Why no one is immune to making irrational financial decisions.
  • Why investing and wealth-building isn’t normalized for women.
  • Why so many professional athletes go broke within four years while failing to improve their quality of life–and what this can tell us about our own spending.
  • The key questions to ask yourself as you make big (and small) financial
  • Why Dan’s newest book, Payoff: The Hidden Logic That Shapes our Motivations is a valuable resource for parents, employers and everyone looking to motivate themselves or other people.

Sign Up For Hilary’s Masterclass

Make 2022 Your Most Profitable Year Yet by joining Hilary as she hosts a FREE online Masterclass each day from February 22nd to February 25th at 11AM PT/2PM ET.

Save your seat today by visiting Make 2022 Your Most Profitable Year Yet.

Show Notes

To get access to the full show notes, including all the resources mentioned, visit https://hilaryhendershott.com/dan-ariely-money-mistakes-motivation

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Jan 25, 2022
Welcome to episode 201 of Profit Boss® Radio! I have another timeless episode to share with you, and we're talking about turning your passion into a money-making enterprise. For so many entrepreneurs, success doesn't occur in a straight line. It takes a combination of ingenuity and dedication, along with a willingness to learn, to reach your full potential. Today's guest, Cathy Heller, is living proof of this. She's a former singer-songwriter who found success licensing her music to TV, film, and advertisements, who is now known as the host of the award-winning podcast, The Cathy Heller Show. With a massive following and steady ad revenue, she's had the privilege of interviewing people like Malcolm Gladwell, Rachael Ray, Greg McCann, Mel Robbins, and Harry Connick Jr., to name just a few. Every day, she helps her listeners and students tap into their most abundant creative place, create joy, and truly take in what the world has to offer.

In this conversation, you'll learn how Cathy opened doors for herself when things got tough, transformed her life and profession to get paid doing what she loved, and how the hard lessons taught her to truly empower herself and others.

If you're ready to make a change, share your gifts, turn your passion into money and live life on your terms, today's episode is for you! 

Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • Cathy’s financial transformation from starving musician to successful music maven!
  • How to get paid doing what you love.
  • Choosing to see new opportunities, just like Cathy did when she needed a new way to make money songwriting.
  • The scrappy move that set Cathy apart from the rest.
  • The creative ways Cathy expanded into other revenue streams using her music talent.
  • Learn all about managing employees and setting boundaries.
  • Advice to fight back against self-doubt.
  • How Cathy overcame her money resistance and self-sabotage.
  • How kindness, authentic relationships, and self-worth play a role in achieving success.

Sign Up For Hilary’s Masterclass

Make 2022 Your Most Profitable Year Yet by joining Hilary as she hosts a FREE online Masterclass each day from February 22nd to February 25th at 11AM PT/2PM ET. 

Save your seat today by visiting Make 2022 Your Most Profitable Year Yet.

Show Notes

To get access to the full show notes, including all the resources mentioned, visit https://hilaryhendershott.com/cathy-heller-hard-business-lessons-lead-to-success

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Jan 19, 2022

Welcome to episode 200 of Profit Boss® Radio! What an amazing journey it has been! I definitely want to thank all of the Profit Boss® listeners for your support and engagement over the years. I sincerely hope that this podcast has added value to your life and business.

In today’s episode, we’re talking about how to create and master predictable profits.

If you want to achieve predictable profits, you need to heal your relationship with money, master your profits in business, and then capture those profits in the form of personal income and allow them to grow in evidence-based ways. These steps cannot be skipped, yet countless experts and coaches will only teach a few of the skills, mindsets, and habits required to acquire and preserve the wealth you need and want.

This is why I’ve created a powerful new framework and an incredible new Masterclass to help you shorten your financial learning curve. The Masterclass will be February 22nd to the 25th, so be sure to add it to your calendars.

When you sign up for 2022: Your Most Profitable Year Yet, you’ll get live answers to your most pressing financial questions and start moving in the right direction to maximize your profits and minimize your overwhelm.

If you’re ready to kickstart your journey to financial independence, be sure to tune in and sign up for my new Masterclass to learn more!

Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • How the Magic Profits Pyramid helps business owners make money work in a consistent way.
  • Why you don’t need a six-figure MBA to run a small business.
  • Why I’ve stopped using the term KPIs and instead refer to them as PGAs, and why they’re important.
  • The one skill set that’s glaringly missing among all business owners who don’t achieve their goals.
  • Why so many entrepreneurs struggle to turn their great ideas into powerful actions.
  • The four practices to keep yourself accountable for greater profits and success.
  • How to sign up for my new Masterclass in February.

Show Notes

To get access to the full show notes, including all the resources mentioned, visit https://hilaryhendershott.com/produce-predictable-profits

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Jan 11, 2022

Welcome to episode 199 of Profit Boss® Radio! In this episode, we’re talking about how to use your message to grow your business.

If you have a powerful message or story and know how to share it, you have the potential to exponentially increase the value of your offerings. However, many entrepreneurs are so focused on perfecting their products and services or raising capital that they lose focus on the other things that matter–and they leave large sums of money on the table as a consequence.

This is why I’m so excited to share this interview with Aurora Winter. Aurora is a media coach, television producer, serial entrepreneur, and author of the award-winning book, Turn Words Into Wealth: Blueprint for Your Business, Brand, and Book. She uses her background in filmmaking and neuroscience to help her clients become published authors, build audiences, and launch books as thought leaders in their fields.

Simply writing a book isn’t always enough. Many aspiring authors work tirelessly to sell only a few thousand copies, leaving them with a closet full of unsold books and printing costs to deal with.

In this episode, you’ll hear Aurora’s advice on how to write the book that changes your life and how to give it the best chance to make an impact in the world. If you want to create multiple streams of income while finally getting your message out, especially if you’ve been thinking about writing a book, I highly recommend that you check out this episode.

Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • Why Aurora believes that meaning is the new money, and what motivated her to become a writer.
  • Why a good story can reach (and potentially help) tens of millions of people.
  • The key elements that every book needs to have in order to help grow a business.
  • The major mistakes that almost every first-time author makes.
  • Why Aurora wants you to send her a DM on LinkedIn and why she’s so passionate to help others.
  • What it really means to be a thought leader.
  • Aurora’s favorite methods for monetizing books.

Show Notes

To get access to the full show notes, including all the resources mentioned, visit https://hilaryhendershott.com/aurora-winter-turn-words-into-wealth

Follow Hilary on:

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Jan 4, 2022

Welcome to episode 198 of Profit Boss® Radio! Almost everybody makes mistakes with money at some point in their lives. If you’ve been listening to this show, you probably know that I’ve made almost every money mistake imaginable.

This is another timeless episode from the Profit Boss® Radio archives where I break down the five financial mistakes a woman should never make. We’re talking about what financial freedom means–and what to do if you’re not on the path to achieve it.

Some of you might be wondering why I’m sharing this episode again. It’s because I want to help you replace your money story with an empowering vision that propels you towards your ideal life. A small segment of the world’s population has the resources to support their current lifestyle, which means that the rest of us have to work our butts to earn high incomes and achieve financial freedom.

If you’re ready to take an honest look at your financial habits, get out of a cycle of stress and frustration, and set yourself on the path to achieving the goals you’ve always dreamed of, today’s episode is for you.

Here’s what you’ll find out in this week’s episode of Profit Boss® Radio:

  • The five financial mistakes a woman should avoid when pursuing financial freedom.
  • Effective solutions for these five common financial mistakes.
  • How to break through negative beliefs that hold you back from achieving your wealth-making potential.
  • How to create your ideal financial vision and plan the steps to achieve it.
  • Why you should consider sound, supportive financial advice and the role it plays in empowering you to reach your financial goals.

Show Notes

To get access to the full show notes, including all the resources mentioned, visit https://hilaryhendershott.com/5-financial-mistakes

Follow Hilary on:

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Subscribe to Profit Boss® Radio

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